{"id":128,"date":"2008-06-30T14:50:39","date_gmt":"2008-06-30T17:50:39","guid":{"rendered":"http:\/\/www.blog2.com.ar\/index.php\/2008\/06\/30\/cambio-la-intermediacion-en-la-web\/"},"modified":"2008-06-30T14:53:25","modified_gmt":"2008-06-30T17:53:25","slug":"cambio-la-intermediacion-en-la-web","status":"publish","type":"post","link":"https:\/\/www.blog2.com.ar\/index.php\/2008\/06\/30\/cambio-la-intermediacion-en-la-web\/","title":{"rendered":"Cambi\u00f3 la intermediaci\u00f3n en la Web"},"content":{"rendered":"<p>Publico un paper presentado en <a href=\"http:\/\/www.collecter.euitt.upm.es\/\" target=\"_blank\">CollECTeR 2008<\/a>, en la <a href=\"http:\/\/www.upm.es\/\" target=\"_blank\">Universidad Polit\u00e9cnica de Madrid<\/a>, escrito por Paula Nahir\u00f1ak y <a href=\"http:\/\/www.parselis.com.ar\" target=\"_blank\">Mart\u00edn Parselis<\/a>. Puntos salientes:<\/p>\n<ol>\n<li>Se quebr\u00f3 el sue\u00f1o Web de un mercado libre y perfecto: aparecen modelos mixtos (f\u00edsico-virtuales)<\/li>\n<li>Producto y servicio se confunden: necesidad de definir la matriz servicio-producto y evaluar la intensidad de servicio (<a href=\"http:\/\/www.insead.edu\/facultyresearch\/faculty\/profiles\/jteboul\/\" target=\"_blank\">James Teboul<\/a> on <a href=\"http:\/\/en.wikipedia.org\/wiki\/Service_Science,_Management_and_Engineering\" target=\"_blank\">Service Science<\/a>)<\/li>\n<li>El servicio est\u00e1 viabilizado por software, y la interacci\u00f3n trasciende a la transacci\u00f3n a trav\u00e9s de la co-creaci\u00f3n del producto o de la experiencia<\/li>\n<li>Necesidad de prestar atenci\u00f3n a la Web 2.0 como identificadora de nanotargets<\/li>\n<li>Necesidad de poner a la infraestructura detr\u00e1s de la decisi\u00f3n y experiencia del usuario (incluidas las instancias del e-commerce)<\/li>\n<\/ol>\n<p><\/p>\n<div style=\"width:425px;text-align:left\" id=\"__ss_489299\"><object style=\"margin:0px\" height=\"355\" width=\"425\"><param name=\"movie\" value=\"http:\/\/static.slideshare.net\/swf\/ssplayer2.swf?doc=paper90englishslideshare-1214592100153832-9\"\/><param name=\"allowFullScreen\" value=\"true\"\/><param name=\"allowScriptAccess\" value=\"always\"\/><embed src=\"http:\/\/static.slideshare.net\/swf\/ssplayer2.swf?doc=paper90englishslideshare-1214592100153832-9\" type=\"application\/x-shockwave-flash\" allowscriptaccess=\"always\" allowfullscreen=\"true\" width=\"425\" height=\"355\"><\/embed><\/object><\/p>\n<div style=\"font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;\"><a href=\"http:\/\/www.slideshare.net\/?src=embed\"><img src=\"http:\/\/static.slideshare.net\/swf\/logo_embd.png\" style=\"border:0px none;margin-bottom:-5px\" alt=\"SlideShare\"\/><\/a> | <a href=\"http:\/\/www.slideshare.net\/parselis\/web-transactions-intermediation-in-new-ways\" title=\"View this slideshow on SlideShare\">View<\/a> | <a href=\"http:\/\/www.slideshare.net\/upload\">Upload your own<\/a><\/div>\n<\/div>\n<p><img style=\"visibility:hidden;width:0px;height:0px;\" border=0 width=0 height=0 src=\"http:\/\/counters.gigya.com\/wildfire\/CIMP\/bT*xJmx*PTEyMTQ4NDg*MzUzMTMmcHQ9MTIxNDg*ODQ*Njc3NiZwPTEwMTkxJmQ9Jm49Jmc9Mg==.jpg\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Publico un paper presentado en CollECTeR 2008, en la Universidad Polit&eacute;cnica de Madrid, escrito por Paula Nahir&ntilde;ak y Mart&iacute;n Parselis. Puntos salientes: Se quebr&oacute; el sue&ntilde;o Web de un mercado libre y perfecto: aparecen modelos mixtos (f&iacute;sico-virtuales) Producto y servicio se confunden: necesidad de definir la matriz servicio-producto y evaluar la intensidad de servicio (James&hellip;<\/p>\n<p><a class=\"more-link\" href=\"https:\/\/www.blog2.com.ar\/index.php\/2008\/06\/30\/cambio-la-intermediacion-en-la-web\/\" title=\"Continue reading &lsquo;Cambi\u00f3 la intermediaci\u00f3n en la Web&rsquo;\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[3,5,4,97,152,1,39,16],"tags":[1244,207,218,225,274,298,302,303,304,319,328,329,336,370,371,372,374,375,380,383,385,390],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.blog2.com.ar\/index.php\/wp-json\/wp\/v2\/posts\/128"}],"collection":[{"href":"https:\/\/www.blog2.com.ar\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.blog2.com.ar\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.blog2.com.ar\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.blog2.com.ar\/index.php\/wp-json\/wp\/v2\/comments?post=128"}],"version-history":[{"count":0,"href":"https:\/\/www.blog2.com.ar\/index.php\/wp-json\/wp\/v2\/posts\/128\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.blog2.com.ar\/index.php\/wp-json\/wp\/v2\/media?parent=128"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.blog2.com.ar\/index.php\/wp-json\/wp\/v2\/categories?post=128"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.blog2.com.ar\/index.php\/wp-json\/wp\/v2\/tags?post=128"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}